Atelier is a conceptual cosmetics brand that exists to bring luxury to your every day. Through environmentally friendly products and eco-friendly packaging we aimed to make this brand sustainable and high-end. Our partnership began through Brand DNA where we created a brand identity that would walk with them for years to come while also giving direction on packaging and visual creative direction.
Brand Strategy
Brand Identity Design
Logo Design
Packaging
Digital Assets
Creative and Art Direction
Project Scope of Services:
Brand Theme Song
Something unique that we ask all of our clients is to tell us what their brand theme song would be; this allows us to get a feel for the brand while we are working on rebuilding it. We often listen to these songs while creating for the new brand and vision. Before you get started exploring this study, make sure to hit play below to be fully immersed in the brand feeling.
Atelier Cosmetics
Brand DNA, Creative Direction
Project Info:
With Atelier we wanted it to be modern, high-end and for the look of the product to match how good the products feel on the skin.
While remaining sleek and minimal, we wanted to add a bit of edge to the brand. Overall we wanted to mesh the world of architecture and interior design with the brand and visuals of Atelier so that this companies consumers would get the most luxurious look and feel when coming in to contact with the Atelier brand.
